01. User Experience:
How we deliver results?
- Analysis & Reports
- User Experience
- Customer Experience
- Scale & Growth
UI & UX Design:
Keeping the user at the center of our decisions, we purposefully design experiences that are intuitive for audiences to follow while we drive them toward conversion.
Web & Mobile Development:
Our team concepts, designs and develops a fully enabled, mobile-first experience that not only tells a brand’s unique story, but quickly directs users to take desired actions.
We build intuitive ecommerce experiences to seamlessly navigate users to purchase and come back for more.
Our team concepts, scripts, directs and produces creative videos, Animated Content, Photography, 3Ds, & Motion Toolkits to tell your brand’s story, generating awareness and ultimately boosting sales and inspire meaningful action.
02. Customer Experience:
How we deliver results?
Multi-Channel Planning & Buying:
Our experts plan for, leverage, buy media and publish content across multiple channels based on one strategy that drives toward your business goals while reaching consumers through every touchpoint.
Campaign Creative (Concepting):
We create unique and creative concepts to make your campaign memorable while driving home brand messaging and encouraging customers to action through all stages of the sales funnel.
We create and manage paid search campaigns to make sure your brand is answering the right queries through search engines and staying ahead of shifts in search term seasonality.
Based on monthly and quarterly goals, we build out social media content calendars, and post creative content to consistently hit KPI milestones. Not only do we target the audiences that fit your business goals, but we match consumers’ expectations and realities with messaging and creative to drive personalized engagement, website traffic and conversions.
We combine ad space purchases with advanced data analytics and innovative content to more effectively reach your target audience.
We work with personality-driven and expert influencers in different niches to inspire more engagement with untapped audiences.
We provide strategic creative and messaging for product pages, build out A+ content and run PPC campaigns to drive Amazon sales.
Shopping Ads:We implement Shopping campaigns to promote inventory, increase traffic to a brand’s website or retail location, and boost sales.
Geofencing & Hyper-Local:
We work with brands to target users with relevant ads based on location, driving them toward a desired action.
SEO & Content Marketing:
We work to increase the visibility of your brand’s website to target audiences from content audit, to keyword research, to content creation, to optimization phases.
We create valuable, vibrant and relevant content for target audiences across channels to move consumers down the sales funnel.
Email & Marketing Automation:
We set up and execute email and marketing automation campaigns to grow brand loyalty, push promotions and guide qualified leads to purchase while maintaining existing customer satisfaction.
We Help Your Business Grow & Succeed
Our goal is to establish the relationships of mutual trust. We take time to understand all the peculiarities of your business and produce the most relevant web & mobile solutions to promote your online presence and keep your business fresh.
Find Your Customers
You can show your ads to people who share characteristics, such as location, age, and gender.
Increase awareness of your brand, app, products, or business location.
Introduce customers to your brand
Announce new products or launches
Drive foot traffic to your local storefront
Help potential customers learn more about your brand, app, or products.
Generate new leads
Get to view your videos
Drive traffic to your website or app
Drive new app installs
Engagement & Messages
Automate product sales and drive desired website and app actions.
Increase sales using your product catalog
Drive specific actions on your website or app with Followeyes’s goal-based bidding
Top 26 Benefits Of Facebook For Your Business
Your customers spend most of their time on Facebook
Most targeted form of advertising
Cheapest form of advertising
It is fast
Increases brand awareness
Increases website traffic
Increases revenue, sales, and leads
It is measurable
Increases your customer attribution
Can lower your cost per acquisition
Can drive off-line sales
Can engage your website visitors
Can drive repeat business
Increases word-of-mouth and referrals
Can help you build your email list
Can grow your blog traffic
Can increase your SEO rankings
Can help you break into new markets
It is real-time
Your competitors are using Facebook advertising
Can give you an edge on larger businesses
It is mobile
More effective than organic (organic Facebook is almost dead)
Budget-friendly (set your own budget)
Most cost-effective advertising investment you can make
Reach a Wide Audience
Alignment with Both B2C & B2B Businesses
Full-Funnel Targeting with Multiple Form of Engagement
Variety of Ad Formats
Drive Traffic Directly to Your Site
Keep Your Existing Audience Engaged
A Perfect Chance to Advertise
How to Find New Customers and Increase Sales. How to better understand your target audience, generate new sales leads, and get more revenue from existing Customers.
Solution we deleiver
An online presence is the sum of all the identities you’ve created (can be both personal and business-driven) and the interactions those identities have established, and participated in, online.
Your online presence has a very broad reach, and when built successfully it can spread brand awareness and gain you fans, followers, leads, customers, and anything else you could ever want for your business.
Customer retention is a variety of activities aimed at keeping customers for the long term and turning them into repeat buyers and prevent them from switching to a competitor. As a performance metric, it indicates whether your product and the quality of your service please your existing customers. It’s also the lifeblood of most subscription-based companies and service providers.
It also increases ROI, boosts loyalty and trust, and brings in new customers.
CUSTOMER BASE INCREASE
A customer base is simply defined as your most loyal and engaged customers. It can also help you stand out from your competitors.
To thrive in business and marketing, it’s important to continually adjust your tactics as the markets and channels change. Staying relevant to your current customers and increasing your customer base in an ever-changing marketing landscape requires businesses to be up-to-date on the latest industry trends.
IMPROVEMENT & AUTOMATION
Convenient CRM/ERP features help you save time by reducing paperwork and synchronizing data.
Depending on the complexity and intricacy of your business, building a robust improvement and automation system will help hit your ROI target.
Automate processes help business; Stay Competitive, Reduce Error, Increase Speed, Increase Productivity, Build Volume, Eliminate Steps, Format Compliance, Reduce Waste, Save Money, & Expand Capabilities.
Business Growth is a stage where the business reaches the point for expansion and seeks additional options to generate more profit. Business growth is a function of the business lifecycle, industry growth trends, and the owners desire for equity value creation.
Your business is bound to expand with the help of strategies and solutions that help increase business Revenue, Sales, Company value, Profits, Number of employees, & Number of customers.
Deep business analysis enables us to suggest and implement the features that will make you stand out.
Competitive advantage is the favorable position a business seeks in order to be more profitable than its rivals. To gain and maintain a competitive advantage, a business must be able to demonstrate a greater comparative or differential value than its competitors and convey that information to its desired target market.
Flexible systems and analytics tools allow accurate forecasting and reducing costs. We help your business the save money, or spend less money than was planned.
The solutions you get encourage more sales and provide additional sources of income.
Revenue growth illustrates sales increases/decreases over time. It is used to measure how fast a business is expanding. More valuable than a snapshot of revenue, revenue growth helps investors identify trends in order to gauge revenue growth over time.
Personalised marketing plan
Take the guesswork out of growing your business.
Get step-by-step guidance, industry insights and tools to track your progress, all in one place.
IMPROVEMENT & AUTOMATION
CUSTOMER BASE INCREASE
The client is testing the app with the first users.
Improvements are being made based on their feedback.
3 Months of development
125 Tasks Digital Marketers Do
By Sinuate Media 06/20/2013 Blog
Digital marketing sure has been on the fast track the last several years. With new technology at our fingertips, changing consumer tastes, digital is now an essential component to any marketing strategy.
But it takes a lot of effort and juggling of tasks and tools to successfully implement a digital marketing strategy. Some of these tasks could be broken out even further (yes, you, Google AdWords) and of course, the bigger the agency, the more people and departments are in place to share the workload. Nevertheless, whether you are currently in the field of digital marketing, or if you are thinking about hiring a digital marketing consultant, here is a list of 125 tasks you likely will find professionals in this role doing every day:
1. Developing editorial calendar for content sharing
2. Updating Facebook Pages
3. Updating Google+
4. Updating LinkedIn
5. Updating Twitter
6. Answering LinkedIn questions
7. Updating Tumblr, Instagram, Vine, and other social networks
8. Managing your Yelp profile
9. Bookmarking blog content on social bookmarking sites
10. Building out custom Facebook pages
11. Designing cover images for social profiles
12. Developing social media marketing plans
13. Guest writing for industry blogs or websites
14. Interacting with consumers via social media
15. Recruiting guest bloggers
16. Researching bloggers
17. Writing a social media corporate policy
18. Scheduling social media status updates to be published
19. Responding to questions on Quora
20. Researching bloggers
21. Monitoring competitors’ social media updates
22. Developing contests to promote a business or product
23. Designing contest pages
24. Writing contest rules
25. Promoting contests to contest directories
26. Promoting contests online on company website
27. Promoting contests online through company’s social profiles
28. Promoting contests through company’s email newsletters
29. Tracking progress of contest entries
30. Choosing winners of contests
31. Announcing contest winners
32. Notify winners of contests
33. Distributing contest prizing
34. Distributing coupon codes online
35. Listing your events with local online events calendars
36. Ordering premiums created to hand out
37. Writing white papers
38. Posting white papers online on sites like Scribd.com
39. Analyzing Google Analytics
40. Measuring search engine optimization results
41. Performing competitor keyword analysis
42. Reviewing ecommerce sales data
43. Review social media metrics, like Facebook Insights
44. Running reports to track growth, response or ROI
45. Writing proposal
46. Creating lead capture forms for the company website
47. Writing sales follow up copy
48. Writing sales scripts
49. Submitting ecommerce products to shopping aggregators
50. Using lead scoring for prospects
51. Developing demonstrations or tutorials
52. Networking – in person!
53. Writing tips & how-to articles to share with prospects or customers
54. Researching affiliate programs
55. Choosing an email marketing software vendor
56. Designing email newsletter templates
57. Distributing email newsletter
58. Writing email newsletter copy
59. Setting up trigger emails
60. Setting up an account with the email marketing software vendor
61. Sending test copies of the email newsletter
62. Segmenting email newsletter lists
63. Reviewing email newsletter metrics
64. Cleaning up the database (fixing typos, adding in new data)
65. Developing video content
66. Hiring a vendor to develop video content
67. Writing video scripts
68. Develop keyword lists for tagging videos
69. Writing video descriptions
70. Publishing video to YouTube
71. Publishing video to company website
72. Writing ad copy
73. Designing ad units
74. Monitoring Facebook Ad campaigns
75. Researching affiliate programs
76. Signing up for affiliate programs
77. Running retargeting campaigns
78. Running ad campaigns in Google AdWords
79. Running ads on LinkedIn to promote the business
80. Running estimates of audience size for Facebook ads
81. Buying ad space on specific or niche sites
82. Commenting on articles or blog posts online
83. Documenting online media placements
84. Following up with people product samples were sent to
85. Pitching bloggers to review a product
86. Writing press releases
87. Submitting press releases thru online wire services
88. Sending out product samples
89. Searching forums for influencers
90. Reviewing forums for consumer feedback
91. Designing web graphics
92. Editing web copy
93. Fixing broken links on the company website
94. Installing tracking codes on the company website
95. Publishing blog posts
96. Renewing domains and hosting plans
97. Sourcing images to accompany blog posts and status updates
98. Developing customer service plans
99. Responding to customers questions or concerns on social media
100. Getting content approved by key stakeholders
101. Posting jobs or RFPs online to recruit staff or vendors
102. Giving presentations on your work
103. Formatting documents (Excel, Powerpoint, Word)
104. Writing case studies of projects or clients
105. Updating editorial calendars
106. Training staff on social media involvement
107. Speaking at industry conferences or meetings
108. Sitting through many demos of marketing tools & dashboards
109. Setting up Google Alerts on key companies, people or products
110. Sending thank you notes or emails to customers
111. Reviewing metrics, metrics, metrics
112. Reviewing reports with clients
113. Researching the latest digital marketing trends & tools
Search Engine Optimization
114. Developing keyword lists
115. Appropriately naming images on the company website
116. Choosing anchor text for backlinks
117. Distributing articles to article submission websites
118. Listing the company in online local business directories
119. Listing the company website in niche directories
120. Managing relationships with the major search engines
121. Pinging sites after new content has been published
122. Renaming files so they are optimized for search engines
123. Writing blog content based on a keyword strategy
124. Writing article content to publish online
125. Reviewing website backlinks
What would you add to this list?
Reach your goals faster. Start today.
Choose a business goal and see how Facebook can help.
They care about having a cohesive online strategy. They care about getting more brand awareness. They care about fixing holes in their customer acquisition. They care about converting customers on mobile devices. They care about having a steady revenue stream.
Can you do the technical aspects of the job?
Will this investment be a high risk?
Can you get the job done on time?
Will this give my business a better chance to succeed?
Can you get me the results I’m looking for?
What we as web professionals need to figure out what result our clients need, and only then worry about the technical aspects of how to get there.
Businesspeople care about making money, not whether your design will impress your web industry friends.
Bottom line, is your client’s problem going to go away if they hire you? Just like the accountant makes the auditor go away, the lawyer makes jail time go away, and the doctor makes health problems go away — your value lies in how consistently and efficiently you make business problems go away.
Web professionals, hear these words and internalize them. You are not being hired for your skill set. You are being hired as a problem solver.
Quit selling the mechanical aspects of your job, and start selling solutions.
1. Establish value
I’m not talking about the “do you want to make that a value meal?” kind of thing. I mean to focus on the value your products can bring to your customers.
Does your service help them save time? Will using your product reduce the risk of something that concerns them?
Don’t just list all the selling points of your stuff. Use your marketing messages to tell them about how they’ll benefit from buying from you.
2. Engage and then inform
When you pull your customers in with something that connects with them, they’ll be more open to hearing about your offers. I always say that people do business with PEOPLE that they know and trust. Building that relationship with them is the key to selling solutions.
Show them you know what you’re talking about with blog posts that teach them the basics. Establish your expertise with tips on YouTube videos or creating step-by-step image-based ebooks.
Think about a way to tell your company’s story through selling solutions. Keep asking yourself the question, “How can I help my customer?” until you find the answers where you connect with your customers on an emotional level.
Only then can your products and services turn from just trying to sell them your stuff into something they want and need. And most likely, will pay anything to get it.